Here I am going to do. First of all, I will take a look at some of the predictions we have created last year. Then I will make something new forecast about Messenger Marketing in the future.
But first let’s quickly remember why Messenger is such an exciting platform for marketers. This is important because it serves as the basis for all that actually follows.
Why does messenger marketing grow rapidly
If there is always truth in business, companies tend to dig up the communication channels already consumed by consumers.
Is it just reasonable, is not it?
When a person returned by handwritten letter, a direct mail was born. When the telephone became popular, telemarketing was also done. The increase in e-mail led to an increase in e-mail marketing.
Today, people are communicating with the Messenger application. And for the past few years, there is no doubt that the popularity of these apps is just shrinking.
A steep wave should convey something to you. The messaging application has a natural big appeal. They are so simple and intuitive that they are not overused.
This trend will not stop soon. The estimate of the messaging application in the next few years is as follows.
Mobile messaging application users all over the world
Graphical communication settings graphically
You can get the idea of how much you can see China in the country where the future of messenger marketing is going on.